Message Summary Report
Related resources:
White Papers:
Email Marketing Metrics: Optimizing your Goals, Benchmarks, and Statistics
Features:
Message Activity Report
If you send out one email a month or one per day, you need an easy way to keep track of the messages you sent. Listrak’s Message Summary Report gives you a quick snapshot of all of the campaign data you need at a glance, including the subject lines and the dates the messages were sent, the size of the messages, the numbers and percentages of messages that were sent, delivered, opened, read, and clicked on, and the numbers and percentages of subscribers that unsubscribed and bounced. The messages are organized by campaign, and you can set the date and time parameter to only view the messages within a specific time frame.
If you need to compare data across multiple campaigns, this report is the easiest way to do that as it combines the data from the Message Activity Report, Bounce Report, and Delivery Report into one convenient account, and you can drill down to these reports by clicking on any of the numbers in this report. You can also export the data in Excel, plain text, or XML as needed.
For more information, or to see a demo, contact one of our email marketing experts today.
